Bluefrog Fundraising Limited

Bluefrog Fundraising is a specialist fundraising agency based in London that focuses on understanding donor motivations and utilizing that insight to create effective fundraising campaigns. Their approach prioritizes long-term thinking, building loyalty and engagement with donors rather than solely focusing on short-term targets. They conduct extensive qualitative research, interviewing hundreds of donors each year to understand their needs and how those needs impact their giving decisions.

Bluefrog believes that by addressing the underlying needs of donors – such as the desire to help, combat helplessness, experience personal growth, and feel valued – they can build lasting relationships that lead to increased loyalty and income for their clients. They offer a range of services, including donor research, campaign development, creative execution, and strategic consulting, to help charities achieve their fundraising goals.

Bluefrog Fundraising is a specialist fundraising agency that prioritizes understanding donor motivations and building long-term relationships. They believe in using insight and data to create effective fundraising programs that meet the needs of donors, ultimately driving higher income and loyalty for charities. They provide a range of services including research, strategy, creative development, and campaign execution, all aimed at helping charities achieve their fundraising goals and make a lasting impact.

Bluefrog Fundraising promotes a culture focused on understanding and fulfilling donor needs. They prioritize long-term relationships over short-term gains, believing that by genuinely connecting with and appreciating donors, they can cultivate loyalty and maximize impact. This is reflected in their research-driven approach, dynamic thanking practices, and commitment to transparency.

Bluefrog Fundraising Limited does not explicitly mention diversity, equity, and inclusion on their website. There is no mention of any company policies or practices that specifically address these topics.