The Work Index by Flexa

Blanket

Blanket automates the early stages of sales development to help businesses generate more qualified leads.

https://blanket.ai/
4.6

/10

Transparency ranking

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Description

Blanket is a company that automates the early stages of sales development, enabling businesses to generate more qualified leads and focus their time on the sales funnel. Blanket's automated system identifies, enriches, and reaches out to decision-makers based on specific criteria provided by the client, including ideal organizations and personas. It also manages deliverability, ensuring emails land in inboxes rather than spam folders, and personalizes email campaigns based on individual contact behavior.

Blanket's platform tracks all engagement during the customer journey, allowing for data-driven decision making. This includes the ability to identify when a customer is ready for human interaction, transitioning from automation to personal sales engagement. Blanket's services are not suitable for every company, but for those seeking to optimize their sales development process, Blanket offers a valuable solution.

Mission

Blanket automates the early steps of sales development, allowing companies to focus on more valuable, later-stage interactions with potential customers. They achieve this by using a sophisticated platform that finds, enriches, and reaches out to decision-makers, manages deliverability to avoid spam, personalizes emails and landing pages, and tracks engagement to guide the sales process.

Automation
Data-driven
Disruptor

Culture

Blanket promotes a results-oriented culture focused on automating and optimizing the early stages of sales development. They emphasize efficiency and data-driven decision making, using technology to streamline outreach and personalize interactions with potential clients. This is evident in their focus on lead generation, personalized emails, and landing pages, all designed to maximize engagement and convert prospects into qualified leads.

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