The Work Index by Flexa

Barretto

Barretto is a Bay Area-based creative agency that crafts brand experiences for changemakers and thought leaders, while also focusing on environmental and social impact.

https://www.barretto-co.com/
5.4

/10

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Description

Barretto is a minority-owned, certified B Corporation creative agency based in Oakland, California. Founded over three decades ago, the company specializes in crafting brand experiences for change-makers and thought leaders. Barretto goes beyond simply creating visually appealing designs, aiming to cultivate authenticity and craft transformative experiences that convert customers into lifelong advocates.

Their approach is rooted in a philosophy of doing good and impacting change, with a strong emphasis on sustainability and social consciousness. Barretto prioritizes diversity, equity, inclusion, and belonging, supporting local communities through pro bono services, mentorship, hiring, and vendor relationships. Their services range from research and strategy to digital marketing, creative services, project management, development, and visual and verbal identity.

Flexibility

Barretto is a virtual design studio, indicating that employees have the flexibility to work remotely. The company's website mentions a team that includes a DEIB Consultant, which suggests a commitment to diversity and inclusion, potentially leading to a more flexible work environment. While specific details about remote work policies or schedule flexibility are not provided, Barretto's virtual nature and focus on DEIB suggest an openness to accommodating employee needs and preferences.

Mission

Barretto is a certified B Corporation creative agency committed to crafting brand experiences that impact positive change and better human experiences. They prioritize collaborating with like-minded clients who share their values of diversity, equity, inclusion, and environmental stewardship. Barretto aims to go beyond simply making clients look good, focusing on cultivating authenticity and crafting experiences that transform customers into lifelong advocates for their brands.

Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Sustainability
Tech for good

Culture

Barretto promotes a collaborative, purpose-driven culture that values creativity, innovation, and social responsibility. They emphasize working with like-minded clients who share their vision of impacting positive change and improving human experiences. Barretto fosters diversity, equity, and inclusion by supporting local communities and advocating for sustainable practices, demonstrating their commitment to ethical business practices and creating a positive impact on the world.

Collaborative
Entrepreneurial
People-first
Progressive
Transparent

DE&I

Barretto is a Certified B Corporation and a minority-owned, SLEB-certified design studio that prioritizes Diversity, Equity, Inclusion, and Belonging (DEIB). The company actively seeks out kindred organizations to increase opportunities for DEIB through pro bono services, mentorships, hiring, certifications, and vendor relationships. They further support their local community by ensuring that at least 50% of their suppliers and vendors are within a 50-mile radius, and at least 75% of their clients are as well.

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