ba&sh

ba&sh is a French luxury clothing, shoes, and accessories brand founded in 2003 by Barbara Boccara and Sharon Krief. The brand is known for its Parisian style, which combines feminine silhouettes with a modern, effortless aesthetic. Their diverse collections are inspired by travel, music, and the women themselves, embodying a sense of freedom, boldness, and modern femininity. The brand has achieved significant success, boasting over 250 stores worldwide and a growing presence in the international market.

Beyond fashion, ba&sh is also committed to sustainable practices and social responsibility. Their "Walk on the bright side" program highlights their dedication to ethical production, environmental consciousness, and supporting women in various fields. The company has achieved B Corp™ certification, demonstrating their adherence to high social and environmental standards and placing transparency and accountability at the heart of their commitment. This focus on sustainability and social impact further strengthens ba&sh's position as a leading force in the fashion industry.

ba&sh offers a flexible work environment, including a telecommuting policy, providing employees the option to work remotely. The company also offers a variety of benefits, including subsidized transportation, company events, and fitness classes, demonstrating its commitment to employee well-being and work-life balance.

ba&sh offers a comprehensive benefits package to its employees, including meal vouchers through Swile, preferential discounts on their collections, a company-sponsored health insurance plan with options for individual or family coverage, partial reimbursement for transportation or bike commuting, participation in the company's social enterprise, access to a dedicated parental support program in partnership with "Bliss at Work," ongoing professional development opportunities, year-round company events, and weekly yoga, Pilates, and fitness classes.

ba&sh is a French clothing and accessories brand dedicated to empowering women with a modern, feminine, and Parisian-inspired style. They offer a wide range of clothing, footwear, and accessories that embody freedom, boldness, and a joy for life. Committed to sustainable practices, ba&sh prioritizes ethical production, responsible materials, and reducing their environmental impact through initiatives like supporting women in various fields, promoting circularity, and achieving B Corp™ certification.

ba&sh promotes a culture of positive energy, emphasizing a collective approach to achieving ambitious social and environmental goals. It prioritizes inclusivity and diversity within its teams, with a strong focus on empowering women and celebrating each advancement in its sustainability journey. The company fosters a sense of community and shared joy, reflecting the values of freedom, boldness, and a Parisian-inspired, feel-good femininity.

ba&sh prioritizes diversity and inclusivity within its teams, striving to promote integration and equality to ensure social cohesion. They emphasize a policy of professional equality for employees at every stage, from recruitment onwards, and throughout their professional lives with the company. Their efforts are reflected in their 2023 gender equality index score of 78/100, with a goal of further improving this score in the years ahead.