ELA Growth & User Operations Specialist

1. User, Community & Event Operations

• Communicate directly with parents and continuously collect feedback to generate user insights
• Oversee English learning community operations (email, WhatsApp, Facebook, Reddit, and other platforms)
• Plan and execute growth-oriented activities such as trial classes, assessments, workshops, and challenge camps
• Design activity rhythm and user touchpoints to move parents from participation to deeper understanding, ultimately leading to conversion
• Track key operational metrics (registrations, participation rate, retention rate, etc.), conduct data reviews, and iterate SOPs accordingl

1. User Conversion & Funnel Design

• Design and optimize the full conversion path from first contact to course enrollment
• Build standardized conversion SOPs, including communication rhythm, follow-up mechanisms, and conversion milestones
• Deeply understand parent decision logic and continuously refine messaging and communication frameworks
• Improve conversion rates based on data analysis; identify drop-off points at each stage and propose solutions
• Increase overall conversion efficiency and ROI from events to enrollment

1. Cross-Team Collaboration

• Collaborate with curriculum, teaching, and marketing teams to translate learning goals into user-facing activities
• Collect project data and conduct performance reviews
• Continuously optimize operational processes and SOPs to improve execution efficiency

What We're Looking For:

• Bachelor’s degree or above (Education, English, Marketing, or related majors preferred)
• Strong written and spoken English skills; able to use English as a working language (Reference: IELTS 7.0+, TOEFL 100+)
• Strong time management skills; detail-oriented and reliable
• Strong data awareness; able to track performance and conduct data-driven reviews
• Strong parent communication skills and user insight ability; able to understand and respond to parents’ real concerns
• Working proficiency in both English and Mandarin is required

Preferred Qualification:

• 1–2 years of experience in education, project operations, marketing, or community management
• Solid understanding of U.S. K–12 education, English learning, or student development
• Experience in community operations, event planning, project execution, and enrollment conversion

Why You Will Love This Role:

• Clear Growth Path: Opportunities to grow into project management, subject operations, education product, or management roles
• Entrepreneurial Opportunity (0 to 1): Deeply participate in building, validating, and iterating the English program from scratch
• Make an Impact on U.S. English Education: Directly contribute to English education projects serving North American families, bringing structured and effective learning systems into real classrooms and homes
• Rapid Development of User Insight & Operations Skills: Build systematic understanding of North American parent needs, decision logic, and conversion pathways
• Silicon Valley Experience & Global Perspective: Opportunity to execute projects and collaborate cross-culturally in the U.S. tech hub

Compensation & Benefits Structure:

• Total Compensation Package: $85,000-$100,000
  • Includes Base Salary: $69,000-$75,000 + Optional Teaching Salary: $12,000-$15,000 + Teaching & Performance Bonus: Up to 15%!
• 401k and Health, Vision, and Dental Insurance
• H1B Sponsorship available for eligible candidates
• As part of a global education company, you may have the chance to collaborate with international branches, engage with our headquarters, or explore cross-border career opportunities
• Relocation Allowance available

Think Academy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.