

DIAC SA
Rattaché hiérarchiquement au Responsable Marketing Mobilize Insurance & Services
DOMAINES D’ACTIVITES
MISSIONS PRINCIPALES
Développer l’étude des cas d’usage assurances et services.
Construire les parcours prospects / clients * Proposer et écrire les parcours omnicanaux
Animer les contenus webs Assurances et Services * Coordonner la collecte et le partage de contenus Assurances et Services sur les différents canaux et avec les marques constructeurs
Créer du contenu Marketing digital * Analyser
Piloter les résultats et définir les plans d’action
Suivre les résultats
Préparer des notes de synthèse sur le trafic par canal de distribution et par pays (analyse des funels de vente physique, télémarketing, digital)
Suivre le référencement et visibilité de Mobilize Insurance
Former les pays et partager les bonnes pratiques
RELATIONS - COMITES
PROFIL
Sales Financing
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